LinkedIn has been described by some as ‘Facebook for professionals’. It is essentially a social media platform that is designed for use by those in the business world; there are no constant updates about Kim Kardashian here. For businesses themselves, LinkedIn is a great way to build brand awareness – especially if you’re focusing on B2B marketing. It’s relatively easy to set up a profile, and in recent times it’s become far more content centric, open and social. Linkedin management firm in Sydney is now all about industry trends and thought-provoking information. For businesses that want to evoke a professional image, it’s the social media platform of choice.
Its popularity as a marketing tool has risen over the past few years, and just about every social media marketing firms in Sydney now offers LinkedIn management – meaning businesses don’t even have to manage their own accounts anymore if they don’t have the time. Much like Facebook management services, a LinkedIn management company can set up your business page (complete with quality content), post regular updates and ensure you’re being found by the right people.